Results beyond
dashboards.
Globally scaled biddable media campaigns with a demonstrated expertise in KPI development, bidding automation and maximum ROI.
Paid Search
We are experts in strategy, planning and advanced paid search management. We are a Google Partner and Bing Accredited Professional.
Lead generation. Branding. Improving e-commerce revenue. No matter what you’re hoping to achieve through paid search, TRAFFIC will collaborate with you to create a fully customized plan to help you reach the right customers at the right time so you can achieve your goals.
Account Optimization
Creating ads that reach the best audience is an ongoing process. Letting TRAFFIC manage your paid media campaigns means we’ll handle ongoing keyword research and continually write new copy to create ads that maximize your CTR for a lower CPC.
Includes
- Research
- Ad Copy
- Ongoing Optimization
Advanced Targeting
You don’t want to waste money on ads that don’t get results. We don’t want you to, either. By continually monitoring ad performance and targeting users based on demographics and behavior patterns, TRAFFIC can help prevent under-performing ad placement, making sure you get the highest quality traffic.
Includes
- Ad placement
- Customer Targeting
- Automated Bidding
Converse Rate
Optimization
Getting visitors to your site is just half the challenge. Once customers are there, we want to make sure they go from being potential customers to being satisfied customers. Through A/B landing page testing and other CRO methods, we can determine what types of content, page design styles, and CTAs your customers respond to the best.
Includes
- Landing Page Testing
- Target Optimization Experiments
Remarketing
A customer leaving your site without converting doesn’t necessarily mean it’s the end of the line. By building out detailed, highly-segmented lists that cover all product categories and all stages of the buying cycle, we’re able to effectively remarket your products and services to customers who have previously visited your site without converting, helping to turn those abandoned shopping carts into completed purchases.
Includes
- Previous Customers
- Abandoned Shopping Carts
Global Multi-Lingual
We perform multi-lingual keyword research and support global inbound campaigns in a variety of languages across 6 continents.
Includes
- GEO
- Lingual
Programmatic Display
It takes a lot of data to really understand your customers. Programmatic display makes targeting your ads to the most relevant audience at the best possible time more efficient and accurate than ever before.
Instead of spending hours sorting through all that data to make sense of it all, programmatic display enables us to automate some of that work, improving the impact of your campaigns and allowing us to focus our attention on other important things, like customizing your ads to appeal to various customer segments.
Cross-Platform
Management
As a Doubleclick Partner, Adwords Partner and Bing Accredited Professional, we manage cross-platform campaigns with an extreme attention to detail. We have been running performance social ad campaigns since their infancy.
Includes
- Social
- Native
- Banner
- Trueview
Rich Media
We design and develop stunning rich media ad units. Integrated ad experiences provide for higher CTR and better performance. We feel that consistency and commonality between RM ads and landing pages provides for strong conversion.
Includes
- Design
- Animation
- Development
Data-Driven Insights
By taking millions of data signals about things like customer demographics, previous purchases, and past online behavior, we’re able to create highly-detailed customer profiles that allow us to deliver your ads to the exact people you want to reach.
Includes
- Precise Demographic Targeting
Automation
Timing is everything. But how do you know when the timing is right? Leave it to TRAFFIC. With programmatic display, we fully automate the bidding and placement processes, enabling us to adjust bidding according to your business goals and dynamically serve the most relevant ads to the right audience at the right time.
Includes
- Automated Bidding and Placement
Mobile
We are extremely advanced at integrated mobile campaigns, with mobile-specific placements, ad units and targeting.
Includes
- In-App
- Custom Placements
- Mobile Networks